MURKY is Moscow based company which produces furniture and incredible home goods.
The brand was developed in 2019, founders wanted to create and share unbelievable beauty through MURKY's objests. The first collection was made from dried flowers and epoxy resin and was named Whirlpool. This title was inspired by Pre-Raphaelites' conception and paintings.
My tasks included communication with opinion leaders. The leading fashion and lifestyle bloggers have posted about MURKY. The total coverage of publications was over 996 thousand unique users. I also negotiated a commercial partnership with 11 local stores and oversaw collaboration with the world famous brand UNIQLO.
Communication with influencers + commercial partnership + collaboration
opinion leaders' publications
collaboration with world famous brand
