During the launch of a new swimwear brand
Karayani I made a product seeding among opinion leaders. For the collaboration I didn't choose just bloggers but successful professionals with their own audience from 5 to 300 thousand followers. I asked every woman for a free publication with
Karayani swimwear. Eventually the brand was covered by a PR-director of a large beauty company, famous artist, interior designer, fashion lecturer, fashion stylist and others. The media outreach was more than 500 thousand unique users.
Thanks to my work, a
Karayani swimsuit appeared in P-Lo rapper's video for the song
Hella Fun (more than 970 thousand views on YouTube).